Add an unsubscribe link to your emails

Mergo's unsubscribe feature lets your recipients opt-out of your emails - helping you reduce the risk of your emails being flagged as spam. Adding an unsubscribe link is also mandatory to stay GDPR compliant.

In this article

Add an unsubscribe link using the Mergo add-on

📊 This feature is available in our add-ons for Google Sheets, Docs, and Gmail

1

Click the Mail Merge menu.

2

Then click the More actions button > Add unsubscription link.

3

Personalize your unsubscribe instruction in the Text to display in emails sent field > click SAVE.

4

Once the email campaigns are sent, your recipients will receive the email with the personalized unsubscribe link as shown below.


Add an unsubscribe link directly in your Gmail draft

1

At the bottom of your Gmail draft, add a text like Unsubscribe.

2

Click the Insert link button.

3

 Enter  https://www.mergo.app/unsubscribe in the Web address field > click OK.


Track who unsubscribed from your emails

📊 This feature is available in our add-ons for Google Sheets, Docs, and Gmail

You can view the Campaign Tracking Report on our add-on for Google Sheets, Google Docs, and Gmail.
You'll be able to track how many recipients have unsubscribed.


If a recipient clicks on the unsubscribe link, Mergo will record this information under the Merge status column of your campaign sheet (in Google Sheets). 

Note: When someone clicks the unsubscribe link from your email, Mergo will automatically track it on our add-ons for Google Sheets, Google Docs, and Gmail. Learn more.